This year, Beyond October: Think Pink, Live Green 2024 took center stage at the stunning Dubai International Arts Centre (@diacjumeirah), transforming the annual cancer awareness event into something far more impactful than just a campaign. It became a celebration of strength, resilience, and conscious living. With a focus on both breast cancer awareness and sustainable living, the event sparked conversations that transcended health, tying in a deeper call for wellness in all aspects of life. That’s exactly what the Beyond October Cancer Campaign has done for the past 10 years, thanks to the vision of Manju Ramanan, celebrated journalist and author who pioneered this life-changing initiative. Proudly joining hands, TheGlitz partnered as the media voice from India, amplifying the campaign’s powerful message to a wider global audience.