The fight against plastic pollution has found staunch allies among some of India's most influential celebrities and prominent brands. The names resonate far beyond their fame – Kriti Sanon's Hyphen, Alia Bhatt's Ed-a-Mamma, Anushka & Virat Kohli's investment in Blue Tribe, and Deepika Padukone's 82.E. These celebrities are channeling their influence into a resolute commitment to environmental sustainability, recognizing that their actions can spark positive change on a global scale. TheGlitz applauds such amazing endeavours and encourages all celebs to follow suit.