As Managing Director and the driving force behind Swiss Military, Anuj Sawhney has seamlessly transitioned from playing characters in front of the camera to building a global lifestyle brand that resonates with India’s modern, mobile, and design-conscious generation. In an exclusive and deeply insightful conversation, Anuj Sawhney speaks to Sumita Chakraborty, Editor-in-Chief, TheGlitz, on building a globally resonant brand Swiss Military rooted in Indian excellence, the cinematic threads woven into his entrepreneurial DNA, and why the Swiss Military lifestyle is just getting started.