TheGlitz ‘Super Woman’ Asha Gautam, Founder, Asha Gautam

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Asha Gautam with her women artisans in Paithan

Asha Gautam is an accomplished entrepreneur in the fashion industry, renowned for her innovative designs and passion for traditional Indian attire. Despite encountering obstacles along the way, she pursued her dream and established her brand, Asha Gautam, which has become synonymous with quality craftsmanship and sustainability. Through her work, Ashaji not only showcases the beauty of Indian textiles but also empowers artisans by providing them with opportunities to showcase their skills and preserve traditional craftsmanship. TheGlitz spotlights the amazing Asha Gautam.

Asha Gautam with her daughters and grand daughter
Asha Gautam with her daughters and grand daughter

Over To Asha Gautam

Ashaji’s journey has had many momentous milestones. Could you tell us about the life-changing milestones in her life that have molded her to be what she is today?


Life-Changing Moments: Ashaji’s journey is marked by pivotal moments that have shaped her career and outlook. The overwhelming success of her debut collection served as a validation of her talent and vision, propelling her to further pursue her passion for fashion. Additionally, her travels to remote parts of India opened her eyes to the richness of the country’s textile traditions, inspiring her to incorporate these elements into her designs and contribute to their revival.

Asha Gautam with son Gautam Gupta
Asha Gautam with her son Gautam Gupta

What are the setbacks Ashaji has faced? How did she tackle these setbacks or challenges? And what lesson did she learn from it?


Overcoming Challenges: Ashaji has faced her fair share of challenges, from navigating the competitive fashion industry to overcoming societal expectations. However, she met these obstacles with resilience and determination, refusing to let them deter her from her goals. By staying true to her values and adapting to changing circumstances, she was able to overcome setbacks and emerge stronger.

What are the three qualities in Ashaji that has helped her become what she is today?


Qualities that Helped: Ashaji attributes her success to several key qualities that have guided her journey. Firstly, her resilience has enabled her to persevere in the face of adversity and bounce back from setbacks. Secondly, her genuine passion for fashion and commitment to sustainability have fueled her creativity and drive. Finally, her authenticity and unwavering belief in herself have allowed her to stay true to her vision and stand out in a competitive industry.

Who are the people who have been the wind behind Ashaji’s wings?


People Who Supported: Throughout her journey, Ashaji has been fortunate to have a strong support system comprising her family, friends, and mentors. Their encouragement, guidance, and belief in her abilities have provided her with the motivation and strength to overcome challenges and pursue her dreams.

Asha Gautam with her artisan
Asha Gautam with her artisan

Lastly, if there was a quote to define Ashaji, what would it be?


Defining Quote: “She believed she could, so she did.” This quote encapsulates Ashaji’s attitude towards life and work. Despite facing obstacles and doubts, she remained steadfast in her belief in herself and her abilities, ultimately achieving her goals through determination and hard work.

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