Zouk, the Proudly Indian lifestyle brand, hosted ‘The Mother Of All Events’ at One Aura, Andheri East, on the occasion of Mother’s Day 2024. This exclusive gathering welcomed over 120+ Mumbai-based mom content creators for a day filled with joy and laughter. TheGlitz reports.
The Mother Of All Events
The event commenced with a vibrant panel discussion on ‘Modern Motherhood: Navigating Tech, Trends, and Triumphs.’ On the panel were Shilpa Kataria Singh, a Travel and Fashion Influencer; Sneha Paliwal, a content creator with a following of over 189K+, and Priyanka Bharwani, renowned for her beauty and lifestyle content. Moderating the insightful conversation was Avantika Bahuguna, founder of Mom’s League Global, who adeptly delved into the nuances of motherhood.
Following the panel discussion, attendees were treated to an unforgettable comedy performance by the renowned Comedian Shreeja Chaturvedi, best known for her appearances in Comicstaan’s 2nd season, which left the audience in stitches with her hilarious anecdotes and infectious humor. The evening concluded with a lively musical performance by Shreya Sharma, famous for her hit song “Prada,” that got our guests dancing and grooving to some famous Bollywood songs.
Mothers hold a very special place in all our hearts. But in the journey of motherhood, sometimes, she loses herself, her confidence, her passion, dreams, style etc. The conversation changes from her to her baby. And while everything may change around her, Zouk wanted to give moms something that won’t. Something that is stylish just as she is but functional too, so she can own this journey with confidence. And hence Zouk created the Mother’s Bag which was introduced during the event.
Mother’s bag
The Mother’s bag is a perfect blend of fashion and functionality designed keeping the modern mom in mind. This chic tote not only keeps her organized but also ensures she steps out with confidence and style. It features a main compartment, slip pockets, zipper compartments, bottle holders and pouches. The usual diaper bags are unappealing, and full of bright patterns that would fit a baby’s aesthetic, not the moms.
Speaking of the event, the visionary behind Zouk, Disha Singh shared “As a mother myself, this event held profound significance. It underscored the importance of celebrating the journey of motherhood and acknowledging the tireless efforts of mothers everywhere. This gathering was not just an event; it was a testament to the strength, resilience, and boundless love that defines motherhood.”
Zouk’s ‘The Mother Of All events’ proved to be an exceptional experience, leaving attendees with cherished memories and a renewed appreciation for the profound impact of motherhood.