‘OTT offers more artistic creativity’, says Aditi Rao Hydari

Share this on

Share on facebook
Share on twitter
Share on whatsapp
Share on email

Aditi Rao Hydari recently visited the Middle East and interacted with her fans in Qatar, Dubai, and Abu Dhabi, at exclusive ‘meet-and-greets’ organized by ZEE5 Global, the world’s largest streaming platform for South Asian content. The popular actor was present at LuLu Hypermarket’s annual ‘Celebrations of India’ campaign to commemorate the brand’s 5-year partnership with ZEE5 Global.

Aditi recently won hearts for her outstanding performance as Anarkali in ZEE5 Global’s Original period drama, Taj: Divided By Blood. Sharing her experience of playing the iconic character, Aditi Rao Hydari said, “The one thing I really enjoy about the OTT medium is that it offers more artistic creativity for writers, actors, and directors. It reinforces the importance of content, and that is why I decided to work on Taj: Divided By Blood.” The star, who has been compared to the legendry actor Madhubala for her role as Anarkali, also mentioned that she knew “those are big shoes to fill” while signing up for it.

Riding the wave of her success in Taj, the star delighted consumers at ZEE5 Global’s first Qatar fan meet and greet at LuLu Hypermarket in Barwa City. In her maiden visit to Qatar, the star enthralled the audience by singing the popular Malayalam song Vathikkalu Vellaripravu and interacted with the crowd through activities like quizzes and dance performances. She also visited Dubai and Abu Dhabi, where she participated in celebrations and joined the new Lulu Loyalty Program.

The star currently has an exciting library of titles on ZEE5 Global that includes movies like romance drama, Daas Dev, Malayalam thriller, Psycho, tragedy romance Rockstar, and others.

Share on facebook
Share on twitter
Share on whatsapp
Share on email

Tags

Related articles

There’s a certain kind of silence in the jungle that luxury hotels can never manufacture. A silence broken only by rustling leaves, distant birdsong, the soft crackle of a bonfire, and somewhere far away, the low warning call that signals a tiger is near. As dawn light spills across the golden forests of the National Park, the world suddenly feels slower, quieter, almost suspended in time — and perhaps that’s exactly why some of the world’s most visible people are escaping into the wild. At TheGlitz, we believe this is where luxury stops performing and starts feeling.
On International Tea Day, the humble chai break gets its moment — and it turns out this small, unhurried pause from screens may be doing more for your eyesight than any wellness product you have ever bought. We live in what Dr. Himanshu Mehta, senior ophthalmologist at ASG The Vission Eye Center, calls a phygital world, where the physical and digital have become so tangled that stepping away takes a conscious effort. "It is the simple pleasures that help us step away from screens and reconnect with people and nature," he says. "The ubiquitous chai break is a perfect example of engaging with people while also giving a break to our eyes."
The premium menswear and lifestyle label under The House of Rare has officially entered the travel gear category through a strategic collaboration with Escape Plan, unveiling two sleek luggage collections — Gallardo and Tony — designed for the new-age traveller who believes style should never stop at the wardrobe. Now, it’s taking that same design language beyond fashion and into movement — because today’s consumer doesn’t just dress well; they travel well too.
An accomplished medical educator, counsellor, and founder of VB Anatomy Academy, Dr Vaishaly Bharambe has dedicated her life to empowering young minds through education and mentorship. With an impressive academic journey spanning MBBS, MD, and PhD in Anatomy, she has become a respected name in the world of medical education. Yet beyond the degrees, titles, and accomplishments lies a woman deeply grounded in purpose, values, and motherhood.
A globally respected wellness leader, author, humanitarian, and the visionary founder of World Digital Detox Day, Dr. Rekha Chaudhari has dedicated her life to creating a healthier, more emotionally conscious world. From championing digital wellness and preventive healthcare to empowering women and transforming the lives of rural youth, her journey is one driven not just by ambition, but by purpose.